Sweet 1985 Jewels started in 2010 by the lovely duo : Bere Diaz and Jenifer Toby with the passion of jewelry design and high standards for unique artisan craftsmanship. In 2015, Bere Diaz became the Sole Proprietor at Sweet 1985. Jenifer Toby left to pursue her own line.

Bere is short for Berenice. She is a very special and unique individual. She is daring and loves to try new things. She has been a fashion designer since young age. She hand crafts all of Sweet 1985 jewels with love in California. Every piece showcases locally sourced eco-friendly materials and high quality crystals.